[Coco] A bit more of CoCo history dies...

[Roger Taylor]

At 10:28 PM 8/4/2009, you wrote:
>Nothing like taking 80 years of brand name build up and flushing it 
>down the toilet. This ranks as one of the worst corporate decisions ever...


Correct me if I'm wrong, but Coca-Cola and UPS both made changes 
right before their 100th anniversary?  This works for huge companies, 
but you're probably right that it doesn't seem smart for RS who's 
already changed their logo recently, unless I'm getting old and it 
just seems like it was a few years ago.


-- 
Roger Taylor

http://www.wordofthedayonline.com